Food Network
Motion Idents for the Channel
Student project developed at Savannah College of Art & Design in MA Graphic Design and Visual Experience program.
Food engages all our senses. The associations we make with food are the strongest. We have comfort food, healing food, festive food, family food and other countless cuisines to cater to our taste palette and tap into our senses and emotions. The colours, flavours, textures, aroma and even the sounds of cooking provide a multi-sensory experience for all human beings.
This concept is based on evoking emotions through visuals and sounds of food. The visual language focuses on a typographic approach with macro imagery repackaged in elegant compositions for Food Network’s audience.
Network Ident
Endpage
Seasonal Ident
Special Event Ident - India Launch Proposal
This special event teaser is a celebration of Indian food and culture through illustrations, typography and colors that represent the cultural diversity of India. The visual language is vibrant, colourful, sans serif typography. Target Audience: Young food bloggers, writers and chefs.
Credits
Main Ident Music : The Loner by DJ Williams at YouTube Audio Library. Food Video Clips : Pexels. Endpage Music : Et Voila by Chris Haugen from YouTube Library. Food video clip : Pexels. Special Event Music : Fusion of Dhol by Aakash Gandhi at YouTube Audio Library. Seasonal Ident Music : Christmas Village by Aaron Kenny from YouTube Library. Food video clip : Pexels